PITTSBURGH — On Friday, February 4, 2022 The Block Northway will partner with the American Heart Association Greater Pittsburgh Region to celebrate “National Wear Red Day.” Beginning at 12:00 p.m to 2:00 p.m. the American Heart Association and 100.7 Star radio with Melanie Taylor, co-host of Bubba show will be at The Block’s upper-level South Corridor between DSW and Land’s End, with heart health information, music and giveaways. In addition, Row House and Cycle Bar will be available to demonstrate the benefits of exercising. AHA will share heart healthy tips and more to help raise awareness in the fight against heart disease and stroke in women.

“We are proud to endorse the American Heart Association’s, Go Red for Women initiative,” said Jamie Pavlot, Director of Experience. “We support the mission of the American Heart Association to encourage women to take charge of their heart health and understand the risk for cardiovascular diseases and stroke.”

Heart disease is the number 1 killer of women. Heart disease and stroke cause nearly 1 in 3 deaths among women each year. 80 percent of cardiac and stroke events may be prevented with education and lifestyle modifications. Go Red for Women inspires women to make lifestyle changes, mobilize communities and shape policies to save lives. United, the American Heart Association is working to improve the health of all women.

“We applaud The Block Northway in their support of Go Red for Women because as a united community, we can change the path of this disease. For nearly a decade the Go Red for Women movement has evolved from an awareness campaign to eradicate heart disease and stroke in women, to an international movement and platform for real change,” said Karen Colbert, Regional Director of Communications and Marketing for the American Heart Association Greater Pittsburgh.

Go Red for Women, is doing everything to fight heart disease in women. By providing lifesaving information to women of all ages and ethnicities, they are increasing gender-focused medical research, and providing a tight community of likeminded champions who have banded together to form an unstoppable army against heart disease in women.